A day ago, I saw that my gifted friend Guy Kawasaki had announced Alltop. Because we have enjoyed a very cordial relationship since 2000, e.g. Garage.com, Bootcamp for Entrepenuers, ( when he told me that we needed to build ActiveWords for the Mac. and as I was a fan of his before that. I have watched, read and thought a lot about what Guy does, says and thinks about.
Guy graciously participated in a interview project that I have been working on last Fall during which the conversation we had was more fun than the perhaps ultimate work product.
I told Guy in the course of the interview that I would find some skates, take him out on the ice and teach him a bit about hockey.
But back to the idea of Alltop. Alltop is like the mother of all RSS aggregators. Where you don’t have to aggregate anything. If there is something comparable I am not aware of it, and while I would love to see something even better, I think for the moment, Guy and his team have created a new standard.
I have read and come to believe that the next phase of the web is about discovery and not about search. Google won this round of search, and it doesn’t matter that they did as I ignore their ads. Google is nothing more to me than better slightly better plumbing.
But with Alltop I find myself in a new world. One where I am discovering stuff that I didn’t know existed. One where I am looking at a dashboard, a control panel, a means by which I can suddenly navigate a world with navigation points both familiar and unfamiliar. One where I am discovering ideas and headlines, writers and topics, that I both knew and yet never knew existed.
Alltop for the web is a bit like the World Wide Telescope for the sky.
A whole new way of looking at ideas that may have been there before, but you never knew they existed, or perhaps never had them quite in focus.
Dazzling..great stuff…very worth taking a lot of time to stop and discover.