Jaron Lanier
Panel… Chris Mellissinos-Chief Gaming Officer-Sun
Philip Rosedale, Linden Labs, Second Life
Craig Sherman, Gaia OnLine
Irving Wladawsky-Berger
Wladawsky-Berger … meetings, training, etc. may be the killer app. Dealing in a more human way.
Lanier…How big is the virtual world market? What is the killer app, and what is the business model/revenue stream?
Mellissinos… Virtual meeting changes from sit back to a lean forward participant. Going to be a multi-billion market!
Sherman…People are paying for virtual goods. We sell goods that we make! 100% gross margin! Have a virtual economy.
Wladawsky-Berger … How to monetize, eventually the ideas will become clear! Virtual worlds is the evolution of the web. Virtual worlds is presenting what IT does in a much more interesting way.
Rosedale… More accessing of Virtual than of the net in 10 years. Real business is computation! Tremendous amount of business around infrastructure. Also, making all this stuff, that fills the virtual worlds.
Wladawsky-Berger “Now we can bring technology to the level of people!” “Getting in to people’s head’s takes creativity and design” Taking technology to a much more human level.
Sherman… Technology is not there yet, not at a level that would resemble the best movies, i.e. “Transformers”…etc.
Lanier… “Lot of room for variety in human life”
Wladawsky-Berger “Look at Avatar, realize there is a person there, and you act better!”
Sherman… “You can make a friend faster in a virtual world”.
Lanier.. “Civility is the killer app of virtual worlds..”
Mellissinos “If we give users the sense that the control something, they will police it about 50x more than we will/can!”
Lanier.. “What we really want is immersion!”
Wladawsky-Berger “We are seeing an emergence of a hybrid world” “What you do with this is creativity and design”.
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